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When thinking of ways to build your brand’s awareness, you might think of ways you can market your business on social media. Since the expansion of technology and social media usage, digital marketing has become the main approach for some companies, especially small businesses. Although email marketing, websites, and other digital tools are cost-effective, print marketing still helps generate strong marketing results.

When used correctly, print marketing tools like business cards, posters, and flyers are great tools for grabbing someone’s attention and growing your business. Flyers can help promote your good or service with an eye-catching design, a call to action, and high-quality print. Whether you’re promoting an event, product, or service, here are a few tips to effectively use marketing flyers for your business.

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If you’re planning to create a sales brochure or flyer to help attract more customers or launch your new product or service, you’ve come to the right place. Creating an effective sales brochure can help you engage with new customers and potential partners.

It’s important to note the difference between an engaging brochure and an overloaded brochure. To help you create an effective marketing medium, we’ll look at these four ways to make your sales brochure more beneficial for your business instead of wasting paper and money.

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Digital printing has changed the printing game over the years and will continue as technology progresses. Digital printing is faster and more convenient than traditional printing because it increases speed, provides higher quality colors, and has 100-percent consistency.

Your business could benefit from what digital printing offers, especially if you need something printed the same day. If you’re on the fence about incorporating digitally printed items into your business, here are the advantages of digital printing and how it works to help you decide what is best for you and your business.

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Branding is an essential part of a business because it reflects the brand’s identity. The colors, font, logo, and tagline you choose to convey your business’s motive and narrative are fundamental to making your brand stand out.

Having custom printed products is an easy way to make your business recognizable. Printing is one of the best tools a company can use to attract new customers to its services and products; you can get your business’s logo printed on almost anything!

Custom printed products can help you gain a competitive advantage by aiding in spreading your marketing message to a larger audience. If you’re on the fence about adding printing to your marketing strategy, keep reading to discover three reasons to opt for custom printed products.

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In 2022, it’s hard to believe that print marketing is an active marketing practice. Contrary to popular belief, print marketing is never going out of style. While digital marketing is popular and effective, many users have learned to tune out or scroll past digital ads. With print marketing, you can guarantee someone will see your advertisement and remember your brand. Here are five reasons why every business can benefit from print marketing.

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Your brand’s visual identity comprises four elements: color, design, typography, and your logo. These elements play a huge role in setting your company apart from others and allowing your customers to recognize your brand instantly. Typography plays a significant part in defining your company. If you’re thinking about re-branding or need help choosing a font for your brand, here is what different fonts say about your business.

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Your menu is one of the first things customers will see when they enter your restaurant. Elevate their experience with a menu that’s stylish, legible, and easily digestible (no pun intended). When you hand your guests a crisp and easy-to-read list of your offerings, they’ll be more confident in their order. Follow these tips to designing the perfect restaurant menu to ensure success.

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In the age of rapid tech advancement, you may feel tempted to go completely paperless with your marketing materials. However, you should consider the value of physical materials when you network and advertise yourself! Get your name in front of people’s eyes with an effective business card. These benefits of business cards for your company will inspire you to create a card that stands out and represents your business.

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The landscape of printing technology looks much different today than it did even a decade ago. You can accomplish errands that used to drag you to shops all over town at home with a few clicks. If you’ve got marketing materials to print but need the extra convenience, learn the top advantages of online printing for your business and click away!

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Incorporating foil into print designs has been on-trend since at least 2019. Everyone loves a little sparkle in their life! A touch of shine separates your materials from others in the crowd; people will remember your invitation or business brochure if it catches their eye. Learn how to design print materials for foil stamping and really wow your intended audience!

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High-quality marketing materials are some of the smartest investments you can make as a business owner. Why not give your potential clients a deluxe experience? Foil stamping can increase your marketing materials’ visibility and draw in readers. A touch of silver or a gold accent can attract clients who will recognize your attention to detail. Here’s how foil stamping makes your marketing materials stand out. Give House of Printing a call once you’re ready to enlist our foil stamping services.

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When you’re waiting for your materials to be printed, you don’t need to sit for days or weeks in anticipation. House of Printing offers commercial same-day printing services that will save you time as you implement your project. Here are a few of the top reasons to use same-day printing services; don’t delay in getting your materials to print.

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Depending on the type and scale of the project you’re printing, one method may work better for you than the other. Let’s learn a little bit about digital and offset printing so that you can make your decision with confidence. These are just a few considerations for using digital vs. offset printing.

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Web-to-print solutions are trendy right now; they’re easy, user-friendly, and can produce quality results. They are a boon to many businesses! However, when you’re using web-to-print services for your business’s marketing materials, it’s easy to get caught up in the details. What service will you use? How will you design your materials? House of Printing offers premier web-to-print solutions, and we’ll set you up for success—by giving you a few reasons web-to-print projects fail. Avoid these pitfalls and print smart!

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Incorporating shiny metallic gold into a design is the perfect accent for eye-catching sophistication. The icing on the cake is that any person can choose to do so. Fortunately, there is more than one singular method in commercial printing to provide such embellishments to paper. Foiling is no longer a sole option for those with big budgets or prodigious projects. A digital embellishment option called sleeking is sweeping the industry by storm.

Curious about this innovative technology? Let’s take a closer look at the varying distinctions between foil sleeking vs. foil stamping. Both their creation methods and overall effects are key considerations of which you should be aware.

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Let’s face it: using metallic foil in designs is more than a mere trend. The sheer shimmer is an advantageous supplement that exudes pure sophistication and desire—but why? Humans are physically and emotionally drawn to all things shiny; it’s due to our very nature. As a matter of fact, this design element traces all the way back to around the 5th century, when hardbound book casings incorporated a gold leaf for a striking appearance.

Back in the day, original foil design applications were completed by hand using real gold, and this made the process both lengthy and expensive. Nowadays, foil designs are applied by machines and have an aluminum or tin base for greater affordability. Fortunately, anyone can choose to apply foil to anything without the process costing an arm and a leg. Are you wondering about the potential of foil applications for an upcoming project? Let’s take a closer look at how to use foil in your designs.

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An intimidating aspect of one’s career might be to prepare and send completed work off to print. Anything can happen when there is such a wide array of details, checklists, and moving parts involved in the process of preparing a print-ready project. Even if you already have incredible design skills or a bit of DIY experience, you never know for sure how it will turn out—and there’s no undo button to click once it’s in your hands.

Never fear—we’ve compiled a basic guide on how to prepare your project for printing. This way, you can build confidence in creating projects that look just as good in print as on a screen. Let’s take a closer look at the following considerations to ponder as you move throughout the process.

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What happens to a print job after it’s fresh off the press? “Finishing” is a specific term that refers to the happenings of a print job before it is delivered to customers. A wide array of various paper finishes are available, and each one is diverse in its style, form, and technique. The choice will ultimately depend on one’s budget, preference, and the print project’s intended purpose as a product.

Print finishes intersperse a dynamic and tangible impact on a project’s comprehensive design. Always contemplate a project’s finish and what that finish can do for your brand or your design. Without further ado, here is a brief guide to printing finishes.

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Today’s top printing companies can agree—a digital storefront is fundamental in this cutting-edge era. It’s naturally a two-way street of workflow advantages. Commercial print shops need the latest online tech services to provide to clients, while their clients need a company’s online print solutions to most proficiently run their own business. Since its inception, web-to-print tech has infinitely revolutionized the printing business.

Web-to-print solutions are the true heart and soul of the online print industry, even if the term web-to-print itself is a bit outdated and ambiguous. “Remote publishing” or “print e-commerce solution” may be the more appropriate nicknames to keep in mind. Regardless of its true name, the concept of digital print technology has simply opened up a whole new world of opportunity within the modern market.

Web-to-print platforms are specifically designed to be attainable to any consumer or company, in any location, as long as they have access to the internet. Hence, commercial print companies that offer web-to-print are not just offering a...

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You don’t need to be a foil expert to have a baseline understanding of the most popular foiling methods. Foil is a common specialty design feature for a variety of printed materials. Dependent upon one’s desires or needs, foil as a design feature may be applied via a temperature-related process—either cold printing or hot stamping.

A few major differences separate the two techniques; most importantly the application process and the type of materials that the foil can be applied to. The variation in appearance is fairly minor. To best compare cold foil printing vs. hot foil stamping, let’s take a closer look at these differing intricate processes in the world of foil design.

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The original craft of bookbinding has dramatically evolved since its beginnings in the first century BC. In those days, religious texts were copied onto palm leaves, which were then numbered and bound together with twine. Clearly, binding is a centuries-old tradition and technique that is used on one of the most common items in the world: readable collections of bound paper.

While the ancient methods have become outdated due to a wide variety of contemporary techniques, the reasoning behind binding remains the same. Let’s take a closer look at the different types of bindings that are available to understand how to make the best choice for a printed project. One of these common binding techniques is sure to provide an attractive finishing touch to your print materials.

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All paper is not created equal. This fact is apparent no matter if you’ve been working with the paper industry for a while or are new to the numerous benefits and services they provide. Quality printing paper options are truly limitless based on the materials being printed, the available paper stock, and their own specialized uses and purposes. To better understand how paper weight affects printing, let’s examine the numerous paper options you can choose from and how that choice affects quality.

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As a result of the boom of technology and the rise of digital marketing, many people believe printed promotional materials have gone by the wayside. However, print marketing is a tried-and-true approach to branding that creates real opportunities offline—ones that are personal. But to keep these materials in potential customers’ hands, you need to be purposeful with your approach.

There’s a lot of competition in the world of business, and certainly a ton in your specific industry. How do you plan to stand out? Whether you want to design brochures, flyers, postcards, business cards, graphics, or even stationery, you need to know how to create professional marketing materials that fully engage people. Marketing in itself is based on content that tells the story of your business. You should be able to draw in customers and clients this way.

Your printed promotional materials have the unique opportunity to send a message about your business. These materials convey this message through color, text, and visuals. If you’re not certain where to start, we’ve compiled some top...

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Printing costs are ultimately a demanding cost for a company to consider and are even harder for a business to predict. Printing materials for marketing, advertising, and other needs are critical for business but tend to add up quickly. Such costs can spiral your budget out of control if not careful. Never fear—there are methods to help control the paper madness without loss to your business. Without further ado, here are a few easy ways to cut your printing costs to print at the lowest cost scenario.

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What is the difference between offset and digital printing? Is one better than the other? The complicated answer is yes and no. The short answer is that it depends. We are here today to discuss exactly what makes these processes diverse from one another and how their pros and cons come across in printed marketing materials. Without further ado, let’s take a look at the difference between offset and digital printing.

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Foil printing is an easily recognizable printing technique with an attractive and exquisite aesthetic appeal. Metallic foil prints stand out vibrantly on business cards, invitations, and other special printed materials. At most printing companies, foil can add a finishing touch to your prints, whether that be with digital foiling or block stamp foiling. Here we will outline some clear distinctions between the methods in a general guide. Without further ado, let’s examine digital foiling vs. blocking foiling: the difference.

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No matter the specific industry or facet of a business, almost every established company needs printed materials at one time or another. For projects large and small, simple or complex, a reputable printing company should do the job well. Whether a business requires business cards, marketing materials such as brochures or banners, or even stationary or postcards to send to customers, it’s crucial to find the perfect company for the task ahead.

With hundreds of printing service companies to choose from, the decision can be difficult. Doing the necessary homework beforehand will be well worth it later on. How else can you know that a printing company is trustworthy? Or if you should choose to go local or online? To narrow down the list, read over the following characteristics of what makes a good printing company. These traits are all essential variables to consider when you’re wondering how to choose a printing company.

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Despite all appearances in our modern digital era, a variety of types of paper are still utilized daily. Now more than ever, there are different kinds of paper available for a wide range of uses. Without a doubt, kids still use coloring books, students use schoolbooks, and employees and businesses use paper in office work or for marketing strategies.

If you’re personally making considerations for choosing paper for printing, you know there are a lot of factors to consider. Paper has unique characteristics that set one type apart from another. Consider the kinds of paper that surround you every day or the papers that you have held in your hands before. They’re all different sizes and weights with various sheens and brightness. Let’s take a closer look at these properties.

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Foil stamping is a specialty—a specific kind of printing process. This technique has a wide range of applications and can be used for visual appeal to draw attention to products and projects via application to paper stocks. Foil is a thin sheet that is applied directly to paper through a process called hot stamping, and it is available in various colors and finishes. While the extra flourish and class is a reason for choosing foil stamping, there are many more advantages to the process. Without further ado, here are the top benefits of foil stamping.

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Process colors and spot colors are both types of colors used for traditional screen-printing output. When you have materials and projects that you need to print, it’s best to know why and when you should go with certain colors and methods in your design. To aid in your understanding of the main differences between process and spot colors, read through the following explanation of process vs. spot color: what to know.

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If you are involved in business, you have probably heard about web-to-print services before. Often times labeled as Web2Print, or W2P, these services are run by printing businesses, and are all about helping individuals, companies, or organizations with their marketing strategies. This technology is designed to help businesses prosper in a dynamic way. Web-to-print can be considered a print e-commerce system. All users need is a secure Wi-Fi connection and an internet browser to get started— no previous design or editing knowledge is required.

In everyday terms, these services are web-based printing solutions for transporting print-ready files to printing companies. These companies then process and print the files beautifully. Pretty simple, right? Read on for what you need to know about web-to-print services.

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Foil stamping, or foil printing, as it’s also known within the industry, is a widely utilized printing design technique. The general approach to foil stamping involves a distinct process for final production. Metallic or other varieties of foil are applied to a paper surface to produce a marvelously decorative finish. Compared to printing, the dry application process of foil stamping is traditionally completed with the use of particular types of dyes and administered heat and pressure.

This versatile technique involves different strategies—either traditional or digital stamping—and an array of differing foil categories to produce the desired result of a project. Typically, foil stamping is desired for printing on wedding invitations, stationery, business cards, or other special occasion cards. Read on to discover further info about the types of foils used in the foil stamping process.

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Are you aware of the advantages of EDDM? EDDM stands for Every Door Direct Mail. This method of a mail marketing campaign is run by the United States Postal Service. There’s no doubt in the overall affordability of this service for potential advertising prospects, but there are certain EDDM design and size requirements that you must be aware of and follow accordingly. Read on for a brief summary of these requirements.

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In the commercial printing industry, print designs and styles are endless—any folding option may be feasible for your needs or desires! Whichever essential paper product your business or organization may need, there are sure to be commercial printing services available to help save you time, money, and stress.

After you’ve printed your projects, ensuring a crisp fold on every item seals the deal. Presentation is key. There are numerous basic folding options you can select from. Read on for a beginning reference guide of some of these common paper folding options for commercial printing.

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Foil printing, or foil stamping, is a specialty printing method that involves using heat and pressure to apply metallic or pigmented foil to paper. If you’re curious as to what you should know about foil printing, we put together a comprehensive guide for you. Continue reading for some fascinating insight into all aspects of this interesting printing process.

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Tired of spending time futzing around at the copy machine? Want to ensure perfection without spending your time stressing out about it? Even though things seem all digital, all the time, there are still plenty of benefits of commercial printing services. From handouts at a presentation (post-COVID, of course) to fliers and business cards, you need to choose a company you trust, rather than shaky hands at a printer. Learn some of the biggest advantages here!

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Whether it’s a trade show, a product launch party, or a community event, summer is a great time to plan events that will increase your business’s brand awareness. However, planning an event is so much more than just reserving a venue and telling people to show up. There is a variety of promotional event items that will help people understand the point of the event, when and where it is, and others. Here’s a look at some of the print advertising for events you’ll host this summer.

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December is one of the most popular months to propose. With winter engagements, this gives couples enough time to plan for a mid to late summer wedding! So if you are in the middle of planning, you have probably booked a venue already, figured out your theme or colors, and have narrowed down your guest list. Another big step in planning a wedding is having invitations created in time for them to be sent out between six and eight weeks before the big day!

Wedding invitations provide a fun and exciting opportunity to show off your theme, colors, and sets the tone for the event. Whether it’s vintage/hippy or classic/romantic, the details of the invitations are incredibly important! So how do you create a design that captures the guests’ attention? What information should be on the invitation? The team at House of Printing offers wedding invitation help for your special day. When it comes time to have your invitations printed and mailed, get in touch with our Burtonsville print shop.

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In our last post, we discussed how to design a brochure that makes it easy for readers to quickly understand the given message, whether that’s through the chosen font, how the words are arranged on the paper, or having a clear understanding of who your audience is and what their needs are.

In today’s blog, we’re going to talk about a few more methods on designing a brochure that is engaging, informative, easy to read, and most importantly, high-quality.

If you’re in need of professional printing services in Maryland, get in touch with House of Printing today. Our printing shop offers a range of printing services, including gold foil printing, business card printing, and more, all printed with professional-grade equipment and paper that ensures a beautiful finished product.

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Whether your business is attending a trade show or if you’re wanting to create marketing materials to have on hand at your office, brochures are a great way to provide information to potential clients or customers in an easy and accessible way. The hard part, however, is designing a brochure that grabs people’s attention and displays the information in a way that is easy to read. A well designed, and well written, brochure will make it easy for readers to quickly understand your business’s message.

House of Printing provides the Burtonsville, Washington, and Baltimore areas with high-quality print materials. Even though we can’t help you write the content of the brochure itself, we can help make sure that the design and the print quality is spot-on.

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At House of Printing, we offer a wide variety of printing services to suit the needs of our customers. Our services help customers create everything from beautiful business cards to annual reports and brochures. Among our services, we offer both digital printing and offset printing to choose from. In this blog, we’ll outline the differences between offset and digital printing, so you can better decide which printing option is best for your business.

Whatever project you are looking to start, our print shop has high-quality paper, ink, and equipment. We also offer customer service support that will ensure the process is smooth and efficient from start to finish. To make completing the project even easier, we provide free delivery to the Washington and Baltimore areas.

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As a businessperson, how are you marketing yourself? Do you have ads running? Are you utilizing SEO tactics? While those are all great and effective means ofspreading the word about your business, a classic business card is also extremely effective. It is said that print is dying, but here at House of Printing, we believe that is quite the opposite. Business cards are often handed to prospective customers and are a highly personalized form of marketing. At our print shop, we assist you with everything from creating eye-catching business cards to digital print items. We believe in the power of the business card, and here’s why:

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When you’re starting to design a project, whether it’s a poster for a concert or a business card, it can be overwhelming and frustrating. There are so many things to consider, including color, the layout, graphics, words and phrases, and the font. You can have an idea for the color theme and the layout, but when you stick in the font you want, it somehow throws off the whole look and feel. Because the art of design takes years of practice and knowledge, we’re going to focus in on one of these aspects — font.

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Chances are that if you have sent out multiple invitations to something or if you handle print projects at your business, that you’ve used Variable Data Printing (VDP). But these are just basic ways to use this printing technique and incorporating VDP into your marketing strategy can make a big impact. If you’re not familiar with the technique, or if you want to learn more about the process, keep reading!

House of Printing is a high-quality print shop located in Burtonsville, Maryland who wants to provide superior service and products to each of our customers. Our digital printing services include a variety of options to give you the resources you need to complete your print project, whatever it may be. We offer desktop services to help increase workflow, digital printing for fast and efficient products, direct mailings, offset printing, binding, foil stamping, and more. And if you’re not located in Burtonsville, or would rather have your finished products delivered to your door, we offer free shipping to the Washington and...

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Here at House of Printing in Burtonsville, we are proud to provide professional printing services to aid small businesses in better marketing their company. We know how difficult it can be to get the word out when you are just beginning, which is why we work hard to offer you high-quality web to print options. From stunning foil printing to pristine color prints, we can work with you to ensure you have the right marketing materials on hand and ones that stand out from the rest.

Our print shop is dedicated to providing high-quality products, from brochures to postcards to business cards and so much more. Whatever your needs are, we want to make it easier for you to get everything you’re looking for. House of Printing is located in Burtonsville, but we provide free delivery to the Washington and Baltimore areas.

If you are hoping to kick off your marketing in the right way, make sure you have these four marketing materials on hand.

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When it comes to the inks utilized in printing, there are a variety of factors to consider. While you undoubtedly want a high-quality ink that will provide a rich look, did you know that different inks also impact the planet in different ways? Here at House Of Printing, our print shop is committed to using environmentally friendly printing methods in our process, including the use of eco-friendly inks. It is one of the many things that makes us stand out from other printing companies in Burtonsville.

Read on to learn more about how different ink bases contribute to the environment in different ways and about what action we are taking to contribute to the healthy future of our planet.

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Here at House of Printing, we love helping our clients print their latest brochures, flyers, and other marketing materials. It is our honor to be part of helping businesses succeed and to spread the word about their company. Over the years, we have seen it all when it comes to the style of flyers created. With this experience has come some insightful knowledge about what makes some flyers stand out more than others.

If you are looking for a printing company in Burtonsville that you can count on for quality print services, we are here to help! Check out these tips for creating a promotional flyer that stands out and then send your design our way.

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Large or small printing projects all need a ‘Wow’ factor, right? If you’re sending out wedding invitations, creating a presentation with handouts at an important meeting, or creating posters for an event, you want to be able to grab people’s attention and ensure that they are focusing on what you are presenting. Foil sleeking can do just that! With a touch of shine and texture to your project, you are putting special focus on certain words or highlighting certain parts of the graphic.

At House of Printing, we are dedicated to creating beautiful pieces of work that are sure to achieve the desired effect. Even if you have never used this technique before and are unsure about how it’s done, you can put complete confidence and trust in our experienced and knowledgeable print shop staff. So if you are new to foil sleeking, here are some of the biggest benefits of utilizing the printing technique and some ways you can put it to use!

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The average business owner or office staff may not know the ins and outs of the design and print industry. But for companies that do their own design work and send out informative brochures or calendars to clients and customers, or for employees who need business cards, it’s important to have at least a base knowledge of how these items are designed and printed and the process that’s involved. Having an understanding of this process and the terminology that goes with it will ensure that you’re creating products that are top-notch and professional.

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There are many reasons to use a professional printing company for your printing projects. Not only can they create beautiful and high quality printing results, but they can also provide you with unique printing capabilities that can help you stand out.

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There are many reasons to use a professional printing company for your printing projects. Not only can they create beautiful and high quality printing results, but they can also provide you with unique printing capabilities that can help you stand out.

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Whether you are advertising a sale, event, or a new product sold at your business, a flyer may be your way to spread the word. Even in the age of technology, effective flyers for businesses still work wonders and can be used to benefit your company. They’re perfect for getting your message across quickly and should catch people’s attention and get them to act. A successful flyer needs to be thought out and well-designed.

Making an effective flyer may seem like a simple task, but once you sit down to get started, you may find that you have no idea how to start or finish. You may want to add a bunch of colors and details, you may want to keep it simple, or maybe you want to add some pictures. Whatever your design ideas may be, the first thing you need to do before going any further with the design is to plan your content and message.

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In recent years, most marketing efforts have been put into the digital world. Some people think that print marketing is dwindling in relevance, however, that couldn’t be further from the truth. A well designed brochure can educate its readers and serves as a credible authority for your business. A great brochure will pique the interest of those who see it and compel them to take action. Printed brochures are still an important marketing strategy. Here are a few tips to help you design the perfect brochure.

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Imagine for a minute: you are sitting in your favorite pub, enjoying your favorite microbrew. As you pick up the frosty mug and take a sip, you read the logo on mug is some nondescript vodka company, and you think to yourself that a mixed drink does sound nice right now. You replace the glass on the coaster, stained and boasting some wing restaurant you’ve never heard of, just as your stomach rumbles. You ask the bartender for a menu, which is just printed on computer paper, crinkled and stained from use. You think to yourself that it doesn’t really matter, it’s just bar food anyway, it’s not meant to be good.

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Sending season’s greetings, warm wishes, and hopes of a happy holiday are typical around this time of year. Getting holiday cards from neighbors, friends, family members, and old coworkers is a normal thing to expect and some people love to display these on their fireplace mantel, the refrigerator, or on the office door. It is fun to see where your friends have been over the past year, what they have accomplished, and how much their children have grown. We all expect a handful of holiday cards to be sent to us during December, but what we may not always expect are holiday cards from businesses we often work with.

If you are a business owner, think about sending out holiday business cards. It may seem tacky and unoriginal, but it can help you stand out from the competition. Sending out a holiday business card can help to show your clients and other businesses you work with that you go the extra mile, and that you care about the partnership you have with them.

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Sending season’s greetings, warm wishes, and hopes of a happy holiday are typical around this time of year. Getting holiday cards from neighbors, friends, family members, and old coworkers is a normal thing to expect and some people love to display these on their fireplace mantel, the refrigerator, or on the office door. It is fun to see where your friends have been over the past year, what they have accomplished, and how much their children have grown. We all expect a handful of holiday cards to be sent to us during December, but what we may not always expect are holiday cards from businesses we often work with.

If you are a business owner, think about sending out holiday business cards. It may seem tacky and unoriginal, but it can help you stand out from the competition. Sending out a holiday business card can help to show your clients and other businesses you work with that you go the extra mile, and that you care about the partnership you have with them.

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There are many great ways to advertise and market you and your business, from business cards and newsletters to brochures and posters. One medium that often goes forgotten is rack card advertising. These cards are often found in hotels, convenience stores, landmarks, and other areas that see a lot of foot traffic. They are extremely popular in many industries but may not benefit all industries.

When designing a rack card, they should be colorful, attention grabbing, and offer quick and effective information. A well-designed rack card could help your business, expand your market, and gain you new customers. You can print your rack cards and many other printing projects at House Of Printing. At HOP, we can help your business thrive by printing anything and everything your company needs, including your unique rack card design ideas.

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Businesses are beginning to run more and more on technology, but that doesn’t mean plenty of business types no longer require different printed projects. From business cards to annual reports, printing is a major part of many businesses and helps different industries thrive. Picking up a flyer or brochure may win some people over more than an online ad, making the printing project an aspect of a business that cannot be replaced.

There are many different printing projects that can be beneficial to a business and can help them grow. While there is a large variety of industries, there is also a variety of what can be printed, making it possible for every business to benefit from turning to paper.

At House Of Printing, we offer many different printing services and can print just about anything. We offer different styles of paper, ink processes, and even a Sleeking™ and foil stamping printing process that is new to our business! We can help your business with just about any printing process and ensure that you...

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Business cards, brochures, newsletters, and flyers are some of the most common ways to advertise your business and to get your name known. But one form of direct mail marketing that offers more of a personal touch are postcards. We have all received postcards from businesses — whether it is the vet clinic telling us our pup needs her shots or the dentist saying we need to schedule our bi-annual appointment.

While not every business postcard we receive is going to be personalized, they are a nice touch in the marketing world. If your business is looking for a new way to market your business, consider using postcards to get your name out there to more households and potential clients.

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When it comes to printing, there is only so much you can do. You can get the perfect colors and defined lines. You can get a print with full detail on different paper types so give it a glossy or matte finish, but what if you only wanted parts of the printed project to be glossy or matte. What if you wanted different elements of your project to stand out?

Now there is a way to use foils in your print projects that is easier and cheaper. Sleeking™ is a digital print finishing method that allows gloss, matte, holographic impressions, and metalized backgrounds (like silver and gold) to be incorporated into the printed image. Sleeking can create unique and impressive looks for any of your printing projects, adding a dynamic look and creating interest.

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When you look at a printed item, whether it is a brochure, a newsletter, stationary, envelopes, or a book, what do you notice about it first. Do you notice the font size? Do you notice the thickness of the paper? Or the texture? Do you notice a logo printed in the corner or the margins being smaller than usual?

Do you notice the ink at all? Can you tell any difference in the pictures printed in a magazine compared to the brochure you are holding? Is one more colorful or more detailed? Does one offer more shades and a crisper look? Do you even realize how much goes into ink choice and how it can impact the look of print?

Just like paper, ink is an important choice when it comes to printing. Whether you are printing brochures, business cards, or presentations materials, ink choice can make a huge difference. At House of Printing, Inc. we offer different printing methods to make your project better than ever.

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One thing we often don’t take into consideration when reading a book, looking at brochures, business cards, flyers, postcards, or even envelopes, is the quality of paper. Unless it is an extremely textured and fabric-like paper, like column paper, we rarely notice it is any different.

Surprisingly there are a lot of factors that go into paper. Everything from weight to brightness need to be considered when companies and business professionals are choosing paper for their newsletters or envelopes.

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With over 45 years in the printing industry, you can count on our team to be one of the best printing services in the business today. Here at House of Printing, our goal to be the one stop print service that you’re looking for. Whether you’re in need of brochures, business cards, flyers, mailers, posters, stationery, or anything else, we strive to provide our customers with cost-effective printing and fast, free shipping for all your projects.

When it comes to printing, it’s important to consider everything from what typography says about your business and the image you’re setting for your brand to how to go about designing a business card, so whether you need our assistance or you have a specific idea, our team is here to help. After all, you want what you’re putting into the world to leave an impact, so it’s important to never sacrifice on the quality of what you’re printing. Speaking of which…

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Choosing a style of font for your brand has a larger impact that you may initially think. In a world where snap decisions are constantly made, you want your business to stand out against the rest. There are an array of options for font choices, making it overwhelming if you delve in head first. To help alleviate some of the pressure, let’s go through some ground rules of what to consider when you choose a font for your business.

At House of Printing, we provide an array of printing services, from design to high-quality products and equipment, to direct mail marketing services. Whatever your needs are, our Burtonsville print shop has what you need. We even provide free delivery to the Washington and Baltimore areas.

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Welcome back! In our previous blog we talked about some basic pieces of a business card that you will need to design the basic factors, such as name, business, logo, and address. Once you have established these pieces, you are able to get into the more detailed aspects of your business which you would like to showcase.

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Business cards have become a staple piece for countless positions, yet they also seem to rank as some of the most disposable pieces of information out there. Business card printing occurs 27,397,260 times per day. That’s right, over 27 million printed every 24 hours. Furthermore, around 88% of them will be thrown away in less than a week from when they were distributed. In the midst of all these cards being so effortlessly disposed, it’s hard to stand out in the crowd as a business, let alone an individual. So what options do you have to create a memorable business card? Here at House of Printing, we want to give some helpful tips to not only create a unique business card, but also have it catch the attention of the public to help grow your business. Let’s take a look at a few key components that are necessary when designing a business card.

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